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About BackLine

A telehealth launch needs more than a good idea.

BackLine is a specialist consulting business focused on what it takes to get a telehealth program ready: a workable operating model, carefully evaluated partners and clear responsibilities.

What working
together looks like.

Start with your actual situation.

What are you trying to launch? What have you already decided? What’s still unclear? We work from that, rather than fitting your business into a standard sequence.

Make the decisions concrete.

We can build a partner comparison, map responsibilities, work through costs or outline fulfillment handoffs. The work depends on which questions are holding up your launch.

Be clear about what needs someone else.

Clinical decisions belong with clinical professionals. Legal and regulatory questions need qualified counsel. BackLine helps organize those questions and account for the answers in the operational plan.

Agree on the work before starting.

BackLine is client-paid consulting. Scope, responsibilities and fees are discussed directly, based on what your business needs.

Business and operations

Where BackLine fits.

Launch planning, pharmacy and vendor evaluation, provider and platform options, patient workflows and project coordination. Practical work around the business you’re building.

Important boundaries

Where BackLine doesn’t.

BackLine does not provide medical, clinical, pharmacy or legal advice; prescribe, compound, dispense or sell medications; or guarantee access to medications or partners. Availability and regulatory status depend on applicable law and partner review.

Meet the founder

Bethany Boyle

Founder of BackLine

Bethany’s background includes healthcare technology operations, complex cross-functional launches and implementations, and experience in the pharmacy and telehealth ecosystem.

That operational perspective informs BackLine’s work: connecting business decisions with the responsibilities, systems and handoffs a program needs to function.

What are you working on?